Star at Frisco - Cowboys Headquarters Multi-use Center
A 92 acre development owned by Bluestar, a company held by Dallas Cowboys’ owner Jerry Jones. At the heart of the project is the new Cowboys’ World Headquarters and training facilities. The site also encompass a variety of entertainment, office, hotel, medical, and retail uses.
The main venue contains a mutli-use event center that the Cowboys will share with Frisco for a variety of entertainment purposes including “Friday Night Lights” for all Frisco high school football games. A large scale public plaza is a feature element of the Cowboys Headquarters.
South of the core development is a unique retail destination that is home to several upscale restaurants and retail establishments which feature the signature Cowboys’ experience. A layered streetscape features rich planting, pedestrian spaces, fountains, lawns, and flexible event areas.